Seeing Sound, Feeling Colour — Discovering Madeira Through Art
Artist and performer Bri shares how synesthesia inspired Art Hop Madeira — transforming sound into colour and travel into creative experience.
Bri
10/7/20252 min read


I’ve always experienced the world differently.
I don’t just hear music, I see it.
Sound becomes colour, rhythm turns into movement, and emotion paints itself across my mind like light through stained glass.
This rare sensory crossing is called synesthesia, and it has shaped everything I am — as an artist, a performer, and now, as the founder of Art Hop Madeira.
Art as a Language Beyond Words
Growing up, my home was full of love but also shadowed by mental health struggles. Synesthesia became my safe place — a way to turn emotional chaos into something beautiful.
Through colour, I could understand sound; through sound, I could find peace.
Later, as I performed in galleries, festivals, and music venues across the world — from the Venice Biennale to Tate Modern, and through my documentary The Blending of Senses on Sky Arts — I realised something:
People long to feel more. To see differently. To reconnect their senses to the world around them.
That’s what my work became: a social experiment in perception.
Inspired by John Cage and Meredith Monk, I invite audiences not to watch, but to participate — to see sound, to feel colour, to question what reality really is.
The Birth of Art Hop Madeira
When I first arrived in Madeira, something shifted.
The island vibrates with texture — the deep greens, volcanic greys, and Atlantic blues. It’s a landscape that already speaks the language of synesthesia.
Every village, every stone wall, every wave feels like a note in an invisible symphony.
I wanted to share that. But not through a conventional tour — through a creative journey.
That’s how Art Hop Madeira was born: intimate art experiences that awaken your senses, each one guided by me and Alex, my partner in crime for hiking and exploration!
We take you beyond what’s visible, into hidden ateliers, vineyards, forgotten museums, and human stories that make Madeira what it is.
Every day is curated like a living artwork where taste, sound, light, and emotion blend.
You don’t just see Madeira. You feel it.
A Journey that Stays With You
Art Hop isn’t about rushing through landmarks.
We don’t measure experiences in hours.
We measure them in sensations, in the warmth of a shared meal, the texture of a paintbrush on canvas, the echo of a story told under ancient stone.
It’s not a tour. It’s a creative conversation between you and the island.
Between your senses and your imagination.
I want you to leave Madeira not just with photos, but with a new way of perceiving, a small synesthetic spark that changes how you see the world.